In the industry we see mac being very 'pop' (if that makes sense) its very well marketed, but actually the product is not as good as the image. To get the look, Rudder recommends MAC's Extreme Dimension 3D Black Lash in 3D Black: "This mascara creates deep ebony lashes that are voluminous and crazy long. I will let you in to a secret (Im a make up artist) its ok. I have had bits and pieces from other brands such as the touch eclait from YSL (which by the way I don’t know why people rave about so much) but never a full set. Plus, it looks great with any lip shade from nude to deep plum." This week I popped into Harrods to look at some Mac Concealer, 1 hour later and £100.00 lighter I’ve brought my first grown up make up. "I think it's pretty smart since it's one of the easiest ways to dress up your eyes with minimal effort. " This look is achieved with lots of mascara, and possibly with the addition of false lashes everywhere," she said. "Īnother major trend she's seeing? Big, beautiful lashes. and style themselves in exotic outfits in the tradition of MAC’s provocative Viva Glam campaign. "Color on the lips has been a hit as well … specifically, bold matte lip shades in red, orange, burgundy, and eggplant have all been strong requests as well. MAC Cosmetics is the Official Makeup Sponsor of Logo’s RuPaul’s Drag Race. I've been using so much more color on the eyes with navy and deep plum eyeliners," Ashley Rudder, a MAC senior artist in the US, told INSIDER. " It's been great to see an emergence of color being requested. MAC Senior Artist Ashley Rudder (left) and actress and model Ke'Andra Samone.
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